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Sesame Street asks President Obama to take down Big Bird ad

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Posted: Tuesday, October 9, 2012 4:13 pm

Sesame Workshop, the nonprofit organization behind Sesame Street, is requesting that the Obama campaign take down a new ad portraying Mitt Romney as more concerned with Big Bird than Wall Street criminals.

“Sesame Workshop is a nonpartisan, nonprofit organization and we do not endorse candidates or participate in political campaigns,” the group told CBS News. “We have approved no campaign ads, and as is our general practice, have requested that the ad be taken down.”

A spokesperson for President Obama’s campaign told reporters today that they’re reviewing Sesame Workshop’s request to pull the ad.

“There’s been a strong grassroots outcry over the attacks on Big Bird,” Obama campaign spokeswoman Jen Psaki added. “This is something that mothers across the country are alarmed about. And we’re tapping into that.”

The ad grew out of a comment by Romney in the presidential debate in which the Republican presidential candidate said that while he likes Big Bird, he wants to cut off the small government subsidy for public broadcasting.

The ad begins with a narrator invoking convicted “gluttons of greed” such as Bernie Madoff and Kenneth Lay before cheekily saying only “one man has the guts” to speak the name of “evil genius who towered over” them: Big Bird. The ad continues with clips of Romney saying “Big Bird,” followed by a clip of Big Bird saying, “It’s me, Big Bird.”

“Big, yellow, a menace to our economy,” the ad jokingly continues. “Mitt Romney knows it’s not Wall Street you have to worry about, it’s Sesame Street.”

Information from CBS News contributed to this report.

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