The St. Louis City SC pre-match tradition that brings together the community and celebrates the intersection of music and soccer will return to Lou Fusz Plaza next month. CITY Block Party has revealed its extensive roster for the 2024-25 concert series that kicks off next month.
“Culture is the thing that is so rich here in St. Louis,” St. Louis City SC Chief Brand Architect Lee Broughton told The American in February. “It is a real privilege to have a role in making that confluence where we all come together and look at the talent that is here.”
The entertainment lineup will feature national, regional and local musicians – including the club’s “Homegrown” artists. A collaboration between CITY SC and Grammy-nominated St. Louis native rap star Smino, the Homegrown program shines a spotlight on St. Louis’ music scene by amplifying five emerging local artists who highlight the diversity of talent in the region.
“These artists are super talented and represent the many sounds of St. Louis. All bring the good energy and vibes,” Smino said of Brock Seals, Hazmat, Lani Rose, Matt Jordan and Tonina. “Music is my life, and it is important to me to support my crib, give back and inspire. Working with CITY is really special, and we will give these artists a new platform as they rise up in the music world.”
The five selected artists participating in CITY SC’s Homegrown program are taking part in a discovery session with Smino, where he will provide valuable insights and expertise on how they can continue to build their careers and grow their art; perform at a 2024 CITY Block Party; perform at the CITY SC-sponsored Music at the Intersection festival kickoff at The Big Top on Friday, Sept. 13; and be featured in CITY SC-led spotlights.
“I see how hard it can be for St. Louis artists to break through and get national attention,” Seals said. “So, for an organization like this that cares about the people – the artists – who are really in the city, it’s like a breath of fresh air. It keeps you inspired to dream further. And that’s how it should be.”
The pregame concerts begin Saturday, May 11 and continue through October 5. Also among the headlining talent is St. Louis native NandoSTL, who was signed to Grammy Award-winning music star T-Pain’s Nappy Boy Entertainment label in 2022.
“Last season, we welcomed tens of thousands of fans of all ages to our CITY Block Parties, which are the best way to get the party started early on matchdays,” said St. Louis CITY SC’s Chief Experience Officer Matt Sebek. “Our entertainment lineup is stacked with incredible artists who cross multiple genres and sounds, including NandoSTL and our rising Homegrown musicians who represent the best of St. Louis. Whether you have a ticket to the game or not, gather your friends and family and come down to the plaza for live music, fun activities, local food and drinks, and good vibes before match kickoff.”
The pre-match CITY Block Parties take place on Lou Fusz Plaza (located on the eastern side of CITYPARK) and include local food and beverage vendors, fan giveaways, and games and activities for all ages. The block parties are free and open to the public – no tickets are required.
More information about CITY Block Parties will be shared on St. Louis CITY SC’s Facebook, Twitter and Instagram (@stlcitysc), the STL CITY SC app, and at www.stlcitysc.com/blockparty ahead of matches.
