Sean “Diddy” Combs is hoping to help everyone have a safe and happy new year while he drums up publicity for his Ciroc vodka label. The entertainer is offering to chip in on New Yorker’s cab rides. Today Combs and Ciroc will team up with New York’s Taxi & Limousine Commission to give away thousands of $15 debit cards.
The cards will be available from 11 p.m. Wednesday night until 3 a.m., or until supplies run out. Anyone in the Times Square/Chelsea area will can get one of the free debit cards from the Ciroc street teams in the area.
Diddy and Ciroc Ultra Premium Vodka have also announced an ambitious, $1 million dollar charity offer for the city of New York to redesign the iconic New Year’s Eve ball.
If approved by New York City, Combs and Ciroc would alter the famous ball’s appearance to resemble the well-known blue stone emblem of Ciroc Vodka.
Combs and Ciroc have promised that the full $1 million dollar donation would go to needy charities around the city.
