St. Louis American Photojournalist Wiley Price is one of the St. Louis Susan G. Komen For the Cure Pink Tie Guys for 2010-2011. It is a breast cancer awareness program for men of leadership in the community.

Nine men are: Wiley Price, photojournalist, St. Louis American Newspaper; Ralph Butler, performer; Mike Bush, anchor, KSDK NewsChannel 5; Kevin Demoff, executive vice president of football operations & COO, St. Louis Rams; Doug Elgin, commissioner, Missouri Valley Conference; Todd George, senior vice president & GM, Lumière Place Casino & Hotels; Tim Metz, co-owner, Pickles Deli; Davis Payne, head coach, St. Louis Blues; and Randy Weller, vice president of community development, Citi.

With more than 29 years of experience, Price began his career in 1979 with The American. In the early 80’s, he also worked as a freelancer for the St. Louis Bureau of the Associated Press and a staff photojournalist for the Suburban Journals of St. Louis. His photos have been published in the St. Louis Post-Dispatch, St. Louis Globe Democrat, USA Today, Washington Post, Chicago Tribune, Philadelphia Inquirer, Dallas Morning News, Heart and Soul Magazine, Emerge, and Ebony. He was also the photographer for book “Lift Every Voice and Sing.”

In addition, Wiley is a 10-time winner for spot news in the Missouri Press Association; a five-time winner of the National Newspaper Publisher’s Award; and has won the Greater St. Louis Association of Black Journalist Excellence in Photojournalism award 14 times. Price has received community service awards from the United Way of Greater St. Louis, Annie Malone Children and Family Services, The Dr. Martin Luther King Jr. State Celebration Commission of Missouri’s Distinguished Fine Arts Award, and the Missouri Interscholastic Press Association Contributing Medium Award from the University of Missouri School of Journalism.

Price and the other Guys have a Komen-inspired necktie to wear throughout the year on specific days and to Komen St. Louis events. These men support and will draw attention to the Komen promise of ending breast cancer forever by wearing his tie and speaking about the importance of doing whatever it takes to find the cures for breast cancer.

Price said he is honored to play a part of such a significant event in St. Louis.

“It brings awareness to a health issue that even men suffer from—but not at the numbers that women do,” Price said. “If they think that having my name attached to The Pink Tie Guys will help Komen bring awareness to breast cancer and what we can do to prevent it, I am all for it.”

“Once again, the leadership in our community has wrapped its arms around our cause and that is apparent in the remarkable men who are part of this year’s class of Pink Tie Guys,” said Helen Chesnut, executive director of the Affiliate. “We are extremely lucky to have these men out in our community, making an impact in the lives of those they encounter each day. Together, we will make a difference for so many.”

The National Cancer Institute estimates 207,090 women will be diagnosed with breast cancer this year and an estimated 39,840 will die. An estimated 1,970 men will be diagnosed with breast cancer this year and an estimated 390 will die. Breast cancer is a disease that affects everyone.

“While it might seem rare for men to get breast cancer, it is far too common for the disease to impact our mothers, our wives, our daughters, our friends, our co-workers, and our neighbors,” said Pink Tie Guy Randy Weller, of Citi. “For that reason, the Pink Tie Guys are dedicated to creating awareness, inspiring involvement, and encouraging compassion. It is our hope, that together, we can help find the cures.”

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