On a regular basis I will pick the brain of some of St. Louis’ most fashionable folks to see what keeps them “fresh to death, dressed to impress!”
When first embarking on this task I wanted to profile people that made the trends, while still managing to stay true to themselves.
The first “STYLEOLOGIST” is a dude that is a boss, literally. Owning his own streetwear boutique, DNA, Nathaniel Brown III is making major moves on the fashion scene, not only in St. Louis, but throughout the Midwest region. He’s creating his own rules by introducing some of the freshest streetwear brands to the St. Louis market. And being born and raised in downtown St. Louis, he and his #TeamDNA dudes are setting out to make St. Louis known for more than gold teeth and dreads. He’s setting the style bar high and by sharing his passion for staying fresh, through his boutique, he is bringing some of the freshest brands to our city! His style is simplistic, but he always makes a statement by setting the trends for his hometown. Also ladies, not only is he easy on the eyes, he also has the drive, motivation and SWAGGER to keep you on your toes, but that’s only if your hair is clean! He is striving to pave the way for St. Louis to have our own unique style flow. And he’s doing a pretty good job.
PEEP the FILE and learn about the kid!
Name: Nathaniel Brown III or just “Nate”
Occupation: Owner, DNA Boutique (streetwear, sneakers, accessories)
1308A Washington Ave., STL, MO 63103
Age: 26
Birthplace: St. Louis
Danie Rae: What influences your everyday style?
Nate: My biggest daily influences would be the internet, regional styles from different parts of the country like New York, Miami, and LA, and Japanese street style. These Japanese kids don’t settle for anything less than perfection.
Danie Rae: Who do you consider a style icon?
Nate: Of course Kanye, then maybe Pharrell, Jay Z, and Wale. Danie Rae: What about Lil’ Wayne for the younger dudes? Nate: NO! Lil’ Wayne shops at Hot Topic! (LAUGHED OUT LOUD)
Danie Rae: What’s your favorite season to dress for and why?
Nate: Fall!! People get fly in the fall. If you are ever unsure if your dude is certified fresh, check for his wardrobe in the fall.
Danie Rae: What style type attracts you to the opposite sex?
Nate: I love a girl that can throw on a hat and go. Now, that doesn’t mean she can abuse the luxury. But if need be, she can be versatile.
Danie Rae: Top 5 MUST HAVES for your wardrobe?
Nate:
1. Audemars Piguet Watch
2. YSL Cologne
3. Nudie Jeans
4. DNA “St. Louis” Snapback
5. Burt Bees Chapstick
Danie Rae: Boxers, Briefs, or Commando?
Nate: BRIEFS ONLY. “Ladies never date a man that wears only boxers! Trust Me!”
Danie Rae: Style Pet Peeve: Male and Female?
Nate: MALE: Too many accessories and TRUE RELIGION JEANS. I hate when dudes wear too tight shirts, and bedazzled jeans.
FEMALE: NO DUST BUNNIES! I hate girls in cheap leggings, fake eyelashes, and dirty hair!
Danie Rae: What would you NEVER be caught dead in?
Nate: ED HARDY and True Religion Jeans.
Danie Rae: Favorite stores…besides DNA?
Nate: Barney’s, Bloomingdale’s, Mr. Porter’s.
Danie Rae: Favorite fashion magazines and blogs?
Nate: Hype Beast, High Snobiety, Upscale Hype, GQ, Esquire.
Danie Rae: Last, but not least, who are your favorite designers/brands?
Nate:
Nudie
BAPE, because it was a catalyst for the modern streetwear brand
PRPS
Black Scale
Comme de Garçon
Rag and Bone
NSF
Danie Rae: Any last words of style wisdom for the reader?
Nate: Don’t be dusty! Don’t settle! And STAY FRESH down to your deodorant!
Danie Rae: Laugh. Out. Loud!
Think you have style??? E-mail daretobedanierae@gmail.com or follow Danie Rae, Style Broker on twitter @Danie_Rae to send your swaggiest of swagged looks to possibly be the next STYLE FILE feature.
Hear more about Nate’s passion for fashion. Check the website www.stlamerican.com for additional audio from the interview!
