“font-family: Verdana; font-size: 9pt; line-height: 115%;”>In my

column of July 2010, I asked, “Are the black radio and television

stations today forward-thinking and positive? Black media outlets

can provide valuable input and should be realistic, operational,

inspirational, motivational, informative, and even emotional, and

should be reassessed on a regular basis by the public that it

serves.”

“font-size: 9.0pt; line-height: 115%; font-family: Verdana;”>After

an assessment I am regretful to say that nothing has changed. And

the emergence and resurgence of h

“background: white;”>ate radio and right-wing show hosts such as

Bill O’Reilly and Sean Hannity, who have tirelessly worked

to undermine the accomplishments of the Obama

administration,

will continue to play a crucial role

in the way white Americans perceive African Americans.

“font-size: 9pt; line-height: 115%; font-family: Verdana;”>As a

result of the overwhelming media focus on crime, drug use, gang

violence, and other forms of anti-social behavior among African

Americans, right-wing and mass media have fostered a distorted and

malicious public perception of African-Americans and Black radio is

doing nothing to correct these images.

“font-size: 9.0pt; line-height: 115%; font-family: Verdana; background: white;”>

The Bush administration plunged us into the worst economic crisis

in the history of the United States yet the right

wing’s flawed understandings of the Constitution and how its

foundational values should be applied is relentless in their

attacks on President Obama and the Black radio stations are sitting

idly by and continue to amuse.

“font-size: 9.0pt; line-height: 115%; font-family: Verdana; background: white;”>

In 1963 Martin Luther King Jr. wrote from the Birmingham Jail: “I

cannot sit idly by in Atlanta and not be concerned about what

happens in Birmingham. Injustice anywhere is a threat to justice

everywhere.” So how can Black radio stations continue to entertain

and not be a voice for transformation?

“font-size: 9.0pt; line-height: 115%; font-family: Verdana; background: white;”>

The Right has perfected the habit of giving unto themselves the

title of being the “only true patriots.” And having done so they

embark on carrying out attacks on Black people and the President

with an air of impunity from law and accepted norms of human

rights, while we boogie and tell jokes.

“font-size: 9.0pt; line-height: 115%; font-family: Verdana;”> 

Black

people

“font-size: 9.0pt; line-height: 115%; font-family: Verdana; background: white;”>

must agree to increase the pressure on hate radio mongers as well

as our leaders, elected representatives, government officials and

broadcasters to take clear stands on the issue of fairness and

truth. Black radio station owners and personalities too needs to be

told in no uncertain terms that it has to give up its growing

weakness for good times and become a vehicle for positive

change.

“font-size: 9.0pt; line-height: 115%; font-family: Verdana; background: white;”>

We need independent, full-service radio outlets, offering news and

formats that incorporate thought-provoking talk and music

programming, and recognize and address the needs of

the communities and families they serve.

“font-size: 9.0pt; line-height: 115%; font-family: Verdana; background: white;”>

We need a nationwide outreach campaign, with leaders who are

concerned about the truths that still influence life

in Black America and understand that r

“font-size: 9pt; line-height: 115%; font-family: Verdana;”>ace has

become an institutional part of American society.

“font-size: 9pt; line-height: 115%; font-family: Verdana;”>We need

announcers and talk show hosts who understand that we

“font-size: 9.0pt; line-height: 115%; font-family: Verdana; background: white;”>

must find opportunities and provide for African Americans in the

areas of education, science, engineering and the arts. The

accomplishments of African Americans should be at the forefront of

popular culture in America’s battle for racial equality and our

media outlets should reflect t

“font-size: 9pt; line-height: 115%; font-family: Verdana;”>he

history of African Americans’ struggle against oppression and

discrimination. The media have played a key role in perpetuating

the effects of this historical oppression and in contributing to

our continuing status as second-class citizens, and it is time for

a change.

“font-size: 9pt; line-height: 115%; font-family: Verdana; background-image: initial; background-attachment: initial; background-origin: initial; background-clip: initial; background-color: white; background-position: initial initial; background-repeat: initial initial;”>

We must make our media outlets accountable. We must strengthen

diversity among the leadership of our community

with

“font-size: 9.0pt; line-height: 115%; font-family: Verdana; background: white;”>

meaningful programming, digital formats, news and information

services, to reach millions of listeners around the country. It is

not about having fun anymore. It is a matter of

survival.

“font-size: 9.0pt; line-height: 115%; font-family: Verdana;”>Please

listen the Bernie Hayes radio program Monday through Friday at 7am

and 4 pm on WGNU-920 AM or at

“http://www.wgnu920am.com/”>

“text-decoration: none; text-underline: none;”>www.wgnu920am.com

.

And please watch the Bernie Hayes TV program Saturday Night at 10pm

and Friday Morning at 9 am and Sunday Evenings at 5:30 pm on

KNLC-TV Ch. 24. I can be reached by fax at (314) 837-3369 or e-mail

at

“text-decoration: none; text-underline: none;”>berhay@swbell.net

.

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